Online Presence… Beyond Websites

The Basics

Indisputably, the formula to a successful online presence includes two major components:

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Read about best practices, recommendations, and tips for successful online presence strategies

  • Are FAQ pages a good idea?

    Cover image for Are FAQ pages a good idea?
    A Frequently Asked Questions page is a website section used to answer the questions your customers have come up with during the natural process of conducting business with you. However, most website content administrators use FAQs to present information that is often redundant. For example, many owners and content administrators will use FAQ pages to […]
  • Social Media and Your Business

    Cover image for Social Media and Your Business
    In today’s world, no online presence strategy is complete without having a social media outlet (SMO) used to be in touch with customers and promote your business, products, and services. Properly-managed SMOs can become powerful tools for brand equity, customer satisfaction, and sales. Small business owners recognize this and tend to create company profiles on […]
  • Do you really need a website?

    Cover image for Do you really need a website?
    Websites are the equivalent to your business' real-life brick-and-mortar building. They are virtual real estate and your business may be in dare need of one.